From idea to your first 100 orders.
Choose a product people want, set up your store on Shopify, handle delivery and cash-on-delivery, and run the marketing that brings steady orders. No guesswork, no expensive mistakes.
What you'll learn
Everything to run a real store
Built for selling in Pakistan and abroad: local couriers, cash on delivery, and payment gateways included.
Find a winning product
Research demand, check margins and test before you buy stock.
Build your store
A clean Shopify store with product pages that sell, in one weekend.
Delivery & COD
Couriers, packaging, cash-on-delivery and cutting returns.
Payments & pricing
Set prices that leave profit after ads, delivery and returns.
Marketing for orders
Meta ads, influencers and WhatsApp to get the first 100 orders.
Run it by the numbers
Daily orders, margin per order and repeat customers in one sheet.
Curriculum
Six weeks to a live store
Each week ends with a milestone. By week 6 your store is live and taking orders.
WEEK 1Product & market research
- Where to find product ideas
- Checking demand and competition
- Margin calculator: will it make money?
WEEK 2Sourcing & suppliers
- Local wholesale vs. import vs. dropshipping
- Negotiating and ordering samples
- Stock planning for small budgets
WEEK 3Build your Shopify store
- Theme, brand and pages
- Product photos on a phone
- Product descriptions that sell
WEEK 4Payments, delivery & returns
- COD, cards and wallets
- Courier setup and shipping rates
- Order confirmation to cut returns
WEEK 5Launch & first orders
- Launch plan for week one
- Meta ads for e-commerce
- Influencers and WhatsApp broadcasts
WEEK 6Grow & repeat customers
- The daily store dashboard
- Reviews, bundles and repeat orders
- Your 90-day growth plan
This is for you if…
- You want to start an online store from zero
- You sell on Instagram or WhatsApp and want a real store
- You have a small budget to invest in stock and ads
- You can give 5 hours a week
Probably not for you if…
- You want "passive income" with no work
- You can't invest anything in stock or ads
- You already run a large store with a team
Pricing
Pick your pace
Live cohort
PKR 18,00024,000
- Everything in self-paced
- 6 live workshops with Mustafa
- Review of your store before launch
- Certificate of completion
Questions
Good to know
How much money do I need to start?
Many students start with PKR 30,000 to 60,000 for stock, store subscription and test ads. We plan your budget in week 1.
Shopify or Daraz?
Both are covered. You'll build your own Shopify store and learn when a marketplace like Daraz makes sense too.
What if I miss a live workshop?
Every workshop is recorded and shared within 24 hours.
How do I pay?
Bank transfer, JazzCash or Easypaisa. Details are sent after you enroll.
Not sure where to start?